Restaurant traffic rebounds post Cyclospora

August 26, 2026

The newest data from Placer.ai reveals restaurant traffic is recovering from the Cyclospora outbreak.

Wendy's names former McDonald's exec Tariq Hassan as CMO

August 24, 2026

Wendy's has appointed Tariq Hassan to the newly-created role of chief marketing and customer growth officer, effective immediately, according to a press…

Wendy's U.S. president departs to lead supply chain co-op

by Valerie Gritton

August 20, 2026

Wendy's is restructuring its executive leadership to combat six consecutive quarters of declining U.S. same-store sales and a 12.5% drop in second-quarter…

QSR closures reveal a shift from growth at all costs

by Valerie Gritton

As Wendy's closes underperforming restaurants, development data suggests the next phase of restaurant growth will be defined by stronger unit economics and…

Wendy’s shares surge 15% as investor group explores takeover bid

August 12, 2026

Trian Fund Management, led by Nelson Peltz, is pushing to take Wendy's private with a group of investors, according to a Reuters report.

Wendy’s unveils new, returning pub-inspired fan favorites

August 10, 2026

Wendy's has unveiled its New Apple Crumble Frosty Fusion and is returning to the menu several pub-inspired fan favorites as part of its 'Bring it Back…

Wendy’s reports comp declines; remains focused on turnaround

by Valerie Gritton

August 7, 2026

Wendy's reported its Q2 earnings, showing a U.S. comparable same-store sales decline of 7% while international comps decreased 2.3%. Overall, global same-store…

The next generation of QSRs part 3: Why operational excellence is the modern competitive advantage

by Valerie Gritton

As restaurants move beyond competing primarily on value and marketing, operational excellence is emerging as the next major battleground for growth. Major QSR…

Traffic counts show signs of recovery post Cyclospora

August 3, 2026

Restaurant chains that experienced sharp declines in foot traffic following the recent Cyclospora outbreak are beginning to recover, although some brands…

The next generation of QSRs Part 2: How AI, personalization are turning loyalty into a growth engine

by Valerie Gritton

Following Part 1’s look at how rising costs and changing consumer expectations are reshaping value, Part 2 examines how QSR brands are using loyalty data, AI…

Wendy's launches Sonic the Hedgehog kids' meals with trading cards

July 21, 2026

To celebrate the 35th anniversary of Sonic the Hedgehog, Wendy's is offering a collectible Kids' Meal experience this summer featuring one of seven character…

The next generation of QSR, Part 1: The new economics of value

by Valerie Gritton

This four-part series explores the forces reshaping the next generation of quick-service restaurants, examining how shifting consumer behaviors, economic…

Say 'Bello!' to Wendy’s Minions & Monsters meals, Banana Frosty Swirl

June 8, 2026

Wendy's is launching a nationwide promotion inspired by Illumination's upcoming animated movie, "Minions & Monsters," featuring specialized menu items and…

Wendy's names Robert D. 'Bob' Wright president, CEO

May 20, 2026

The Wendy's Company has appointed Robert D. "Bob" Wright as president and CEO, effective May 21. Wright will also join the company's board of directors…

Wendy's Canada launches seasonal menu with salad, beverages

May 19, 2026

Wendy's Canada has launched a menu of seasonal menu items, including a Strawberry Salad and a variety of flavored beverages, available at participating…

Wendy’s Q1 sales decline 7.8% as Project Fresh turnaround gains momentum

by Amy Sorter — Writer and Editor, Connect Media

Wendy's reported its Q1 2026 results on May 8, focusing on its Project Fresh initiatives.

Wendy’s reaches 100-restaurant milestone in the Philippines

April 24, 2026

Wendy's has opened its 100th restaurant in the Philippines, located on Friendship Highway in Angeles City, Pampanga, according to a press release.

Wendy's updates spicy chicken sandwich with new recipe, panko breading

March 30, 2026

Wendy's has launched a redesigned Spicy Chicken Sandwich, featuring changes to the item's breading, marinade and bun, according to a press release.

Wendy’s named official dunks of NCAA March Madness: Launches national promotion

March 26, 2026

Wendy's has been named the "Official Dunks of the NCAA March Madness," launching a new menu and sweepstakes centered on its "most iconic dunk of all time …

Wendy's Canada intros Crispy Chicken Sandwich for under $4

March 4, 2026

Wendy's Canada has launched the Crispy Chicken Sandwich made with 100% Canadian chicken. The offering build's on Wendy's commitment to offering craveable food…